TITLE: Merck Internet platform
PROJECT: Interface concept & design
CLIENT: Merck KG, Darmstadt
pReview was commissioned by Merck KG to develop the visual design concept for a diabetes-related Internet platform for expert users. In this case, pReview was confronted with a very extensive and multi-layered range of contents and interactions. In order to present this large quantity of heterogeneous information in a uniform visual and operating style, templates were created that could be dynamically filled with contents. The platform's visual identity is derived from the abstract depiction of a sugar molecule. It is carefully designed to achieve the desired concise and autonomous style, while remaining within the scope of Merck's corporate identity.